Internet Sportsbetting Kiosk Solution Geared Towards Bookmakers, Casinos, Pubs and Sports Bars

London, UK, 24 September 2007 – Leading Sports Betting software solution provider BetXTech officially announced today the successful deployment of their Internet Sportsbetting Kiosk, XSS-EPOS™ in partnership with Better - one of the UK’s fastest growing high-street bookmakers.

The trial deployment has initially launched at Better’s busiest shop located at Victoria Street Station. The introduction of the new cash terminal software solution clearly sets apart this independent who has been offering kiosk terminal betting through its Betterex brand since May 2006.

Better now has the upper hand in potentially acquiring even more new customers from competing bookmakers by offering more value bets and prices offered by the BetXTech driven self-service kiosk terminals. Better’s innovative strategy is to offer more value to its customers through a broader range of Sports, Events, and betting markets not readily available over the counter. Better has taken the position that it is all about offering choice to the customer. Better’s Managing Director Ian Hogg says, “The feedback from our customers so far has been all good and they can see the kiosk offering different betting opportunities to what a regular betting shop can provide.”

XSS-EPOS™ kiosks are capable of generating betting revenue on a continuous 24/7 basis. The cash or magnetic card based funding mechanisms instills player confidence while ensuring 100% customer and operator security. The terminals are fitted with attractively robust and sturdy enclosures, touchscreen displays, along with magnetic card readers, note acceptors, and bar coding bet slip printers.

“Partnering with what is no doubt going to become a sizable independent bookmaker like Better had been fantastic, in particular, working closely Ian Hogg and his staff. Ian from the beginning clued into the unique selling points of our offering, and he was keen to extend the benefits to his customers: a wider Range of Markets, Place Betting, Lay Bets, In Running, and Ease of use of the solution,” says Boris Ahrendt, Director of Product Development at BetXTech.

BetXTech is currently seeking revenue sharing partnerships with other innovative and forward thinking ventures looking to offer more choice and value to their customers.

About BetXTech

The Company’s management team consists of experienced operations, software development, and finance personnel who collectively have over 14 years of online gambling and sports wagering software development, sales, training, and support experience.

About Better
http://www.bettercorporate.com/

The independent bookmaker with 25 betting shops based in London has grown exponentially since opening its first shop in Kings Cross in May 2006. Better is the trading name of Betting Shop Services Ltd and its Managing Director is Ian Hogg.

FOR MORE INFORMATION, CALL +44 (0)20 8123 0968 in the UK, or +33 6 24 74 61 73 outside the UK. Email: info@betxtech.com

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